{"id":7695,"date":"2016-09-29T15:18:36","date_gmt":"2016-09-29T15:18:36","guid":{"rendered":"http:\/\/www.alinpopescu.eu\/blog\/?p=7695"},"modified":"2017-02-27T19:02:12","modified_gmt":"2017-02-27T19:02:12","slug":"sony-bravia-4k-hdr-tv-commercial-behind-scenes","status":"publish","type":"post","link":"https:\/\/www.alinpopescu.eu\/blog\/sony-bravia-4k-hdr-tv-commercial-behind-scenes\/","title":{"rendered":"More brilliance. More beauty – Sony Bravia 4k HDR behind the scenes"},"content":{"rendered":"

Sony Bravia 4K HDR TV Commercial – behind the scenes<\/h1>\n
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Not many months ago, I’ve been appointed by Sony HQ and asked if I want to be the photographer on set for a new TV Commercial (short TVC) for the new <\/strong>. Imagine my answer:<\/p>\n

Hell ya! Especially hearing about the location of the shoot<\/p><\/blockquote>\n

Out of\u00a0aprox 60 locations<\/strong> worldwide, they’ve shortened the list to 5 locations in Europe, and the lucky winner was this one<\/p>\n

\"Constanta<\/a>

The absolute architectural beauty of the Casino in Constanta, Romania. An abandoned, forgotten building on the Black Sea shores<\/p><\/div>\n

The Casino in Constanta, Romania<\/h1>\n

Inaugurated in 1910,\u00a0it was built according to the plans of Daniel Renard. It hosted the Russian Imperial Family in 1914 and during the Interwar\u00a0period (la belle epoque<\/strong>) it\u00a0witnessed the most beautiful time of its entire “life” – most fashionable wardrobes swirled in the ballroom, restaurant or in the lobby and\u00a0people were playing huge amounts of money. Fortunes were made and lost and\u00a0some even threw themselves off the sea. On the promenade of Constanta, in front and near the Casino, love stories were born and tragedies occurred.<\/p>\n

During\u00a0the Second World War it served as a hospital and after, during the Comunist era in Romania, it became a party’s restaurant. It was closed and abandoned after the revolution due to its massive operating costs.<\/p>\n

Today is the abandoned beauty,\u00a0the symbol of the city of Constanta, decaying every day. Public cannot enter due to the dangers inside (falling roofs and walls) and its inhabited by a huge family of pigeons.<\/p>\n

Just to get an idea of the location, here is a small 360 tour I’ve created on set<\/p>\n